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Friday, Feb. 6
- "Lollapalooza of a Business" - Perry Farrell
Perry Farrell page 3The first thing I think about when someone suggests to me about playing a festival, I think to myself, Where’s it going to be? Because I think, like buying a house, it’s location, location, location. I want you to tell me how that location is going to affect the feeling of the evening. Are these beautiful trees going to be waving, maybe blowing gently in the night, where we can kind of sneak off and have sex or, um... pee?

The next thing I start to think about is, Gosh, I wonder who is going to play with us! Is it going to be some crappy band that’s going to reduce us or is it going to be somebody legendary that I can look at from the side of the stage and just can’t believe that I’m looking at them.

And then, quickly, all of a sudden I start thinking, How much?

But then I start to think to myself about what’s going to happen that night. I start to imagine the crowd and I start to look out at the crowd.

What’s cool about a crowd is that they instantly start to take over, wherever you are. You can have planned this place for a year; they start walking through the gates, it’s their place. (Mimics an excited concert-goer) They’re walking around, digging it.

And I start to imagine the moment when everybody starts to respond. They’re starting to talk back at you somehow. They’re letting you know, and it all starts going around, it all starts to become a nice circle. It’s very beautiful.

And what I’m after, all of the time, is the memory of a lifetime.

I would not settle for anything less. I want people to go home and, if I would ever see them in an airport having a Bloody Mary, they would say to me:

“You know, I saw you in ’85 or something.”

And I’m thinking, C’mon, tell me about it.

And they say, “You were ... your show was ... Man, dude, it was ...”

Hmm, hmmm?

“... It was one of the greatest shows I ever saw.”

There you go! There you go. Thank you. That’s what I shoot for. Nothing less. My show was the greatest you ever saw. Or one of the greatest, anyways. There’s a lot of greats.

But it’s a memory of a lifetime. That much you better promise me.

Great parties are sexy and everybody in the room feels like heroes. Guys are cocky, girls are amused and people are lounging around as if it’s their own estate. That’s the feeling. And it’s a wonderful feeling, as a promoter, when you look out from behind the curtain and you see that happening.

And for this kind of result, we depend upon the musician and we depend on the music. And I say the musician first because I think, in this day and age, we’re very used to getting music for nothing and we get music at all angles. Music just comes to us. And we forget a lot of time that there was somebody who fell in love really hard and he decided to declare his love to somebody, and we took those words and we took that music and we used those words and music to serenade our own women.

And there was a guy who was really lonely and he wrote a song. And all of the people who were out there who were really lonely felt it made sense to them. He took the time, you know? They sit in rooms and they write this music.

And they taught us things like how to go out and steal and pierce your nose and get bad tattoos that you’re going to regret later. And they taught you to question authority.

That’s something my friend Tim Leary taught me: “Question authority! Even what I tell you, goddamn it!”
But we assume that music is just there. I do the same thing; I’m very guilty of it. We can’t quantify its origins anymore. What can music be if you get it for free? You’ve got to figure it’s not worth much. It’s worth nothing.
But then I always figure, well, air is free but if you don’t give a guy air for a minute, he’s fuckin’ dead! Heya! Music!

Now I’m gonna tell ya what’s killin’ the music business. It’s something that I became addicted to. You all know what it is. Money? Cocaine? Oxycontin?

No, it’s the computer. It happens to be my “intimate friend.” So, today, I’m going to admit something to everyone.

Hello, my name is Perry and I’m a downloader. (Cries) I started downloading with my friends. I did it a couple of times. They mentioned a band to me and asked me to try it. I said, “No, I’m OK,” but they called me chicken and stuff.

After a while, I was getting into cheap stuff. Ninety-six bits from cable. I waited for hours just to get what I needed.

I accepted the death of the traditional music industry the way Anna Nicole Smith accepted the death of her 99-year-old husband. I embrace the present and I look forward to the future! I dig the computer. With the computer, I’ve expanded my musical knowledge. I do research in different areas of music that I never would have paid a nickel for and, in fact, if you want to know what I think, I think that’s what you should pay for music – a nickel.
Here’s my system. Music that’s five years old should be a nickel. Music’s that’s three to four years old, you should pay a dime. If it’s two years old, it’s 50 cents and for new singles, 75 cents.

Singles man, I think that’s where it’s at. And I bet you if we had that system, you’d end up at the end of the month with a bill of about forty bucks, which is pretty good when you think about it. We’d all love to get forty bucks from every person in this room for music, right? It’s a lot more than what we’re getting now. Clever, huh?

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